Tech Beetle briefing IN

Parents posting pics of their children on social media; here’s what you need to know about ‘Sharenting’

Essential brief

Key facts

Sharenting refers to parents sharing content about their children on social media, which can have privacy and safety implications.

Children often cannot consent to their images or information being posted, raising ethical and future autonomy concerns.

Online content is permanent and can impact a child’s reputation and privacy long-term.

Parents should use privacy settings, limit sensitive information, and consider sharing only with trusted audiences.

Open communication about digital safety is essential as children grow and become aware of their online presence.

Highlights

Sharenting refers to parents sharing content about their children on social media, which can have privacy and safety implications.

Children often cannot consent to their images or information being posted, raising ethical and future autonomy concerns.

Online content is permanent and can impact a child’s reputation and privacy long-term.

Parents should use privacy settings, limit sensitive information, and consider sharing only with trusted audiences.

In today’s digital era, parenting has taken on new dimensions, especially with the rise of social media platforms. A growing trend among parents is 'sharenting'—the practice of sharing photos, videos, and information about their children online. While this can be a way to celebrate milestones and keep friends and family updated, it also raises important questions about privacy, consent, and digital safety.

Sharenting involves parents posting content about their children on platforms like Facebook, Instagram, and TikTok. Many parents find it convenient to document their child’s growth and memorable moments, often receiving positive feedback and support from their social circles. However, experts caution that oversharing can inadvertently expose children to risks such as identity theft, cyberbullying, or unwanted digital footprints that may affect them later in life.

One key concern is the lack of consent from children, especially when they are too young to understand the implications of having their images and personal details online. As children grow older, they may feel uncomfortable or embarrassed by the content shared without their approval. This highlights the importance of parents considering their child’s future autonomy and digital rights before posting.

Moreover, the permanence of online content means that once something is shared, it can be difficult or impossible to fully remove. This permanence can impact a child’s reputation and privacy as they mature. Parents are encouraged to think critically about what they share, opting to limit sensitive information and avoid posting identifiable details like full names, locations, or school information.

To navigate sharenting responsibly, experts recommend setting clear boundaries and using privacy settings effectively. Parents should also engage in conversations with their children about internet safety and digital footprints as they grow older. Some suggest creating private groups or sharing content only with trusted family members rather than public audiences.

Ultimately, while social media offers valuable opportunities for connection and memory-keeping, parents must balance these benefits with the potential risks to their children’s privacy and security. Being mindful and informed about sharenting can help protect children’s digital identities and foster healthier online environments for families.

Source: Times of India, published on January 9, 2026.