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'What we really wanted was Mike': How Mike Markkula was Apple's first true master marketer before Steve Jobs and wrote the business plan that made Apple a Fortune 500 company
Essential brief
How Mike Markkula transformed Apple from garage experiment into the business that reshaped personal computing. - techradar_nz (2026-02-21)
Key facts
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Highlights
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Why it matters
How Mike Markkula transformed Apple from garage experiment into the business that reshaped personal computing.
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